Self-made Success, Harold D. Span, Announces Release of New Book

Self-made Success, Harold D. Span, Announces Release of New Book

Press Releases
Self-made Success, Harold D. Span, Announces Release of New Book Harold D. Span is pleased to announce the release of his new book, “Living in the Shadows of Love and Happiness.” Growing up during the time of segregation and limited opportunities for people of color, Span conquered conditioned fears, always thinking there was a meaning in my life that was more important than recognized. The book is “an amalgamation of life experiences, travels, scholarship, outreach, cultural awareness, and devotion,” says Span. “Read this book! Become self-empowered and remove all obstacles in the way of the true realization of your Black Potential!” –Ben Miles For more information, visit http://outskirtspress.com/webPage/isbn/9781478749905 or purchase the book on Amazon.com. About Harold D. Span  Harold D. Span is a husband, the father of a teenage son, and the founder…
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SEO, the Average Person’s Best Friend

SEO
When you think of publicist, one envisions happy-go-lucky, engaged people who love to talk. Yes, publicist are gabby, gregarious professionals, and these characteristics are instrumental to the success of their clients. However, a publicist must also be clever and able to think outside the box to secure the exposure that their clients need and expect. Every publicist should encompass Search Engine Optimization (SEO) into their PR campaigns, and, although we will not disclose how SEO is done — not for free anyway — we will honestly say this; it works. Below are several ways SEO can impact your public relations efforts: • leverages all social sharing; • impacts the research/buying cycle; • helps you capitalize on weak competition; • attracts relevant traffic with high conversion potential; • maximizes the visibility of all your PR/marketing efforts; • builds brand…
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